Why is Nike My Favourite brand?

Nikes products never stop involving. As a person who wears a lot of Nike gear, my favorite thing about the brand is that they always find a way to make the products better. Take their basketball shoe line for example. Also Nike makes their products stand out with their brilliant use of colors and unique designs.

How does the Internet impact the competitive advantage of a business?

In a nutshell, greater speed, network flexibility and the ability to predict and prevent disruptions affect your business. Any business that generates revenues online has the potential to be a global business and should consider the tools available to make the Internet a competitive advantage.

What are examples of competitive advantage?

Examples of Competitive Advantage

• Access to natural resources that are restricted from competitors.
• Highly skilled labor.
• A unique geographic location.
• Access to new or proprietary technology. Like all assets, intangible assets.
• Ability to manufacture products at the lowest cost.
• Brand image recognition.

How does the Internet shift bargaining power among the five forces?

The more differentiated and valuable an offering, the more the Internet shifts bargaining power to sellers. Highly differentiated sellers that can advertise their products to a wider customer base can demand higher prices.

What is Nike’s brand purpose?

Nike exists to bring inspiration and innovation to every athlete* in the world. Our Purpose is to move the world forward through the power of sport – breaking barriers and building community to change the game for all. *If you have a body, you are an athlete.

What are digitalization strategies?

Digital strategy focuses on using technology to improve business performance, whether that means creating new products or reimagining current processes. It specifies the direction an organization will take to create new competitive advantages with technology, as well as the tactics it will use to achieve these changes.

How does digitalization affect business?

Digitalization has enabled businesses with instant communication. Businesses are now creating systems that will promote their digital growth, which is one of the most important factors. The world is now online, and it is necessary for the businesses to exist online as much it is for them to exist offline.